Shortened link
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http://store.apple.com/1-800-MY-APPLE/WebObjects/AppleStore.woa/wa/RSLID?mco=MTIyNzA&fnode=home/shop_iphone/iphone_accessories&nplm=TQ219LL/A
Tip: some QR readers fail to read mixed case URLs properly. We recommend using the lower case option or a lower case custom URL with QR codes.