UPDATE: Kosher.com has responded and agreed to discontinue JONAH's participation in their rewards program. Please click here for more information on the Truth Wins Out website.


The online grocery store Kosher.com has allowed the notorious “ex-gay” organization, Jews Offering New Alternatives to Homosexuality (JONAH), to take part in a program that will help fund its dangerous “Pray Away the Gay” efforts. Basically, any time a person shops at the online store and types in a special code, this organization gets a cut of the profits. Obviously, every dime that JONAH makes from Kosher.com goes directly into their harmful efforts to “cure” LGBT people.

Kosher.com must understand that this partnership is offensive, defamatory and unacceptable. It is our hope that this company is simply unaware of JONAH's unsavory history and has not seen its dishonest and mean-spirited attacks on LGBT people. We can’t imagine Kosher.com giving its imprimatur to a group that purposely uses junk science and discredited therapists to psychologically damage LGBT Orthodox Jews.

In a 2001 interview, JONAH’s co-founder, Arthur Abba Goldberg, told The Herald News in Paterson, New Jersey, that homosexuality is the result of “psychological trauma” and that “six months to three years of weekly therapy and prayer can cure it.”

In 2007, Abba Goldberg told The Jewish State newspaper that “gays have been led astray in terms of your authenticity to yourself… People are not born gay; there’s no such thing as a gay gene.” He added that all gays “can readapt” from “their gender deficiency.” He then said gay children should be treated the same way as “if a child was addicted to drugs or alcohol.”

In 2010, Goldberg spoke at a right wing conference, The Truth Academy, and demonstrated his knack for confusing stereotypes with science:

“By the way, did you notice that a lot of gays who remain in the gay lifestyle also do a lot of body building,” said Abba Goldberg. “They will be in the gym a lot trying to build up their pecs…Because they have these body image issues and don’t feel they are masculine enough.”

Prior to co-founding JONAH, Abba Goldberg was sent to prison for bilking clients with Wall Street bond schemes. One judge called his crimes, “a conspiratorial fraud of spectacular scope.”

Additionally, Alan Downing, JONAH’s lead “therapist”, was recently accused of having clients undress in front of a mirror and touch themselves.

Despite Abba Goldberg’s criminal past, offensive views, and fraudulent efforts to “cure” LGBT people with inappropriate quack therapists, Kosher.com has seemingly given JONAH its stamp of approval by allowing it to participate in the company’s affiliate program.

It's time to tell Kosher.com that funding homophobia by supporting this dishonest, unsavory and medically unsound group is not kosher. Not even one penny should be funneled to JONAH to assist its bigoted and scientifically bankrupt anti-gay efforts. Demand that Kosher.com drop JONAH from its list of affiliates today!