Head of Growth Product at a newly founded health & fitness startup

Connect with work that matters. Be a part of transforming the fitness industry.

A newly founded Health & Fitness company Zing is looking for a Head of Growth Product to establish and develop the growth function from scratch. You will work on challenging projects that utilize state-of-the-art technologies and deliver value to people who want to change their lifestyle for the better.

Our mission at Zing is to inspire people to excersize daily by combining a unique fitness methodology with motivational style of Emotional AI coach.

We are a part of Palta family, a venture studio that’s launched and developed such products as Flo (global leader in female health apps), Prisma (app of the year 2016), Simple Fasting (#1 fasting app in the US) and many more. Palta is a unique community of founders, investors and world-class experts focused on mobile consumer products.

At Zing we are sports freaks. We’re trully passionate about what we do and how this will impact the out-of-date fitness industry and ultimately people’s lives.

You'll contribute by:

• Devising and implementing data-led acquisition strategies for Zing, optimizing every part of the sales funnel,
• Identifying and scaling paid and unpaid digital acquisition channels, including: social (paid & unpaid), partnerships & influencers, SEO, content, email and more,
• Calculating CAC & LTV and optimizing campaigns for profitable unit economics,
• Working closely with product owners and engineering teams to optimize conversion rates,
• Uncovering creative, non-traditional and new methods of acquiring users,
• Building, leading and recruiting the growth team.

We expect that you have:

• A minimum of 3-5 years of product management or growth experience in mobile,
• Mathematical mindset (higher education in computer science, math or engineering),
• 2+ years experience marketing a B2C subscription product,
• Deep understanding of acquisition KPIs and complex funnels,
• Proven track record of increasing user acquisition, engagement and retention and meeting/exceeding revenue and profitability goals,
• Self-starter with ability to execute under deadlines,
• Experience in scaling acquisition strategies geographically,
• Excellent English skills (B2+).

Why working at Zing is awesome:

• Passionate and highly skilled international team,
• Ability to join a company disrupting the fitness industry at a very early stage,
• Zing is supported by a large and stable investor = we don’t need to worry about funding,
• Equity for each team member,
• Market level comp,
• Work-life balance to suit everyone: flexible working hours, remote-first approach, loyal sick leave policy,
• English speaking environment,
• Team meetings in Munich / Kiev / Minsk.