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10 Twitter Future Trends
- 1. 10 Twitter Future Trends Created By Karim Gargum www.KarimGargum.com Copyright © 2009 Karim Gargum. All rights reserved.
- 2. 1) Shift from ʻtweetingʼ to ʻsearchingʼ
- 3. As more users sign up, the signal-to-noise ratio is dropping.
- 4. Increasingly the only way to find useful information will be the Twitter search tool.
- 5. 2) Twitter will menace Google
- 6. There have been many pretenders to the Google search throne
- 7. But Twitter offers much more: • Near realtime results • Human filtered • Follow search topic Tweets • Twitter ‘trending’ topics
- 8. 3) Three types of users will emerge
- 9. Blabbers will continue to ‘bla bla bla’ about what they had for lunch
- 10. Sifters will use Twitter to check the word on the ‘street’ and news.
- 11. Broadcasters will keep pumping out Tweets, possibly losing followers along the way.
- 12. 4) Automated tool use to increase
- 13. Many tweets are links to interesting articles and posts
- 14. Automated tools can now do this autonomously
- 15. This will eventually erode the amount of genuine interaction with followers
- 16. Some prominent Twitter users are even using ‘Ghost’ Tweeters
- 17. 5) Twitter to become news powerhouse
- 18. Twitter users have reported from plane crashes, terror attacks and natural disasters.
- 19. This ‘citizen journalism’ has grown Twitter’s value as a news source immensely
- 20. There is no guarantee traditional news sources can keep up
- 21. 6) Twitter ʻgated communitiesʼ
- 22. Recently Twitter has suffered from increasing spam and frivolous users
- 23. Just as users can secure their updates, groups of users could create their own Twitter ‘secured’ neighbourhoods
- 24. 7) Twitter will fracture
- 25. Twitter has many potential paths for future development
- 26. This may lead it to split out current functionality into separate services
- 27. For example: Search, News, Micro-blogging
- 28. 8) Powered by Twitter
- 29. We are likely to see more 3rd parties adapting the Twitter platform to launch new services/applications
- 30. Microsoft’s ExecTweets is a great example of this: www.exectweets.com
- 31. 9) Twitter Pro
- 32. There has been much regarding a potential Twitter Pro account
- 33. Features of a pro account could include: •Improved security •Automation •Better user/follower interaction •Twitter activity statistics
- 34. A pro account could provide a viable business model for Twitter, funding expansion & development
- 35. 10) Beyond 140 Characters
- 36. It’s possible that Twitter might break the sacred 140 character limit on user updates.
- 37. This opens the door for different content types to be uploaded to Twitter directly
- 38. If users can consume a variety of media on Twitter, they will spend more time there. We know that loyalty is an issue for Twitter, this could help.
- 39. Bonus Trend! 11) Contextual Advertising
- 40. It would seem Twitter is exploring the use of text ads
- 41. This would work quite well with content in user-streams or even in your status
- 42. This would also work very well with Twitter search, and really turbo-charge Twitter’s business potential
- 43. - Thatʼs It. Thanks for your attention -
- 44. Find out more at KarimGargum.com Follow me on twitter Twitter.com/Kazimor Copyright © 2009 Karim Gargum. All rights reserved.