In 2011 New Zealand was shocked by mobile phone footage of an attack on school girl Robin de Jong at Wanganui High School.  Following that Prime Minister John Key promised a national conversation about bullying. 


If you google it you’ll see that the press covered it royally.  It’s apparently one thing to watch grisly rubber-neck video of violence, but important initiatives, like the one in this video to actually tackle bullying, that’s another story and serious press interest = zero. 


We sent the video to all MPs in New Zealand with the following message:


We are the people who normally send you Beehave, and while we do think laughter is the best medicine, we hope you'll agree that bullying is no laughing matter.


We all know that New Zealand statistics on bullying are pretty bad and we've all learned the name of yet another young person who committed suicide as a result of bullying this weekend, Stephanie Garrett, 15 years old.


After the Wanganui video in 2011 John Key promised a National Conversation on bullying....


So where is it?  And why aren't the press interested in reporting on important initiatives like the one in this video that needs investment to get the message out to New Zealand youth?  All press outlets were contacted, but no national press would pick it up.  Some conversation.


It's not good enough.  Please help to spread this message so that young people in New Zealand can feel safe...


As the song says...


"We live to be loved, just learn my name...."


There are plenty of people with enough money in New Zealand to fund a grounded initiative such as this one, to really get among and make a difference, but they can’t invest if it’s not reported.


This video is our least watched video in a long time, which is really sad. 


If people switch off from bullying are New Zealand’s concerning statistics any wonder?



 

Broken Promises

Monday, 25 February 2013

 

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